Bidding for Major Events

The value of good branding and communications is never more important or tangible than in the high-profile race to secure a prestigious international sporting event. It is here that Brand Oath earned our reputation for developing winning design and branding solutions for the global cities we have worked with, delivering the vital collateral used in the decision-making processes.

We are comfortable operating around the world in complex, time sensitive, no-fail environments, managing multiple stakeholders, across very different cultures with sensitivity, discretion and diplomacy.

We have worked on every Olympic bid cycle since London 2012 and every Commonwealth Games bid cycle sinceGlasgow 2014 and are now considered leaders in the field. Below is the list of global cities and the events they were bidding for that we have had the honor to work with;

Deliverables:
- Campaign strategy
- Campaign themes and slogans
- Identities and guidelines
- Advertising campaigns
- Bid book design
- Presentations
- Websites
- PR activation
- Merchandising
- Film